With significant presence at MotoGP™ circuits around the world, Gruppo Pritelli is an Italian brand that has been constantly evolving since 1976, covering areas from fashion to food, and hospitality to motorsport.
Gruppo Pritelli immediately won over riders, teams and the public with its first Racing Apparel collections and seemed destined to champion two wheels. It is now considered an industry leader in racing apparel, selling its collections at 10 MotoGP track stores, plus additional racing series like World Superbike.
From 8-time world champion Marc Marquez to the late Kentucky Kid, Nicky Hayden, Gruppo Pritelli has been chosen to produce the official clothing of various racing legends over the years. It is also the production partner of racing teams Ducati, Kawasaki Racing, Repsol Honda and HRC.
The business prides itself on its relationship with partners, through each manufacturing stage, along with the team’s ability to create unique designs, interpret style and carefully select materials. But Gruppo Pritelli equally puts its success down to adrenaline and passion – from the green light to the chequered flag.
Perhaps one of the most admirable aspects of the company though, is its tribute to Marco Simoncelli. In collaboration with the Marco Simoncelli non-profit Foundation, Gruppo Pritelli ensures ‘La Storia del Sic’ is continued through the fans of the sport.
Simoncelli’s legacy lives on through the museum in Coriano, a project strongly hoped for by the young champion’s family and a sign of gratitude to both his fans and his hometown. As well as this, Gruppo Pritelli own the website, the official Facebook page and the clothing line, donating part of the proceeds to the Foundation.
Their passion for MotoGP made them an obvious Fandom Pay partner. Our partnership means we can offer Fandom Pay cardholders rewards on official racing clothing and accessories, such as 10% discount on the online store and free-to-enter competitions. Check out the app to redeem.